18.20-18.40 Meet the Organisations
Hear from representatives of regional and national organisations on how you can access the support to bring your creative ideas to life, secure funding to develop your business and gain a valuable insight into current programmes which can offer support to develop your project and innovate your business model.
Carol-Ann Adams: Business Engagement Executive, Interface
Karla Sam-Sin: ScotGrad Programme Manager
Iain Hamilton: Head of Creative Industries, HIE
Caroline Forsyth: Development Manager, HIE
Emma Lawson: Area Business Advisor, Business Gateway
Open to Book: 1-2-1 Fashion, Craft and Textile Sessions
Pamela Conacher will be on hand to deliver 1-2-1 sessions for participants to ask any questions they may have on fashion, textiles and crafts. Pamela has over 30 years experience supporting the development of creative careers throughout the Highlands and Islands and beyond. Across her previous posts with HI~Arts, XpoNorth and as Director of Emergents, she has worked with a wide and diverse range of organisations, businesses and individuals. Her skills and knowledge nurture creative talent and businesses through general and specific support, mentoring, training, specialist advice, networking, project development and consultancy. She is passionate about developing creative talent and believes in the sustainability of rural communities through a strong and professional creative economy. Please book these sessions through Ashley Lawrie.
18.40-19.20 Spotlight on: Understanding Crowdfunding
Crowdfunding is an increasingly popular source of funding for many individuals and organisations and it is a process which can deliver much more than money. In this session, Tim Wright will draw on practical examples and the theories of the crowd economy to offer attendees a broader understanding of crowdfunding, discuss how to design and promote your campaign and unpack the value and skills needed to succeed.
19.20- 20.00 Sector Focus: Remote Participation in the Creative Industries
This introductory session will run through how live streaming and immersive technologies can help you connect with audiences and collaborators wherever they are. With reference to relevant case studies from the creative and cultural worlds and a practical discussion around the hardware, software and processes of running these activations- Inner Ear will lead an interactive seminar for individuals and organisations who want to learn about the impact these technologies can have on their businesses and projects.
20.00-20.40 Unlocking a Great PR Campaign
Genuine are one of the country’s leading PR companies with a client list that includes working for top textile companies, designers, musicians, major global brands, magazines, TV, Government and even Royals. Having co-ordinated significant campaigns across the UK and international marketplace, Genuine’s Shauna McGregor will offer an in-depth look at the stages essential to creating, delivering and evaluating a successful PR campaign. From photos and social, to copy, events, media and measurement- this is your chance to learn how to develop and deliver a successful campaign and field questions directly to one of the country’s leading players in this field.
20.40- 21.00 Networking and Close